Recently I was asked by NF Reads to respond to several questions regarding my two books. So I did. Fun little interview:
Please introduce yourself and your book(s)!
My name is Tim Patterson, aka TradeshowGuy. I have two books, both of them self-published and available on Amazon as paperbacks or Kindle downloads:
Tradeshow Success: 14 Proven Steps to Take Your Tradeshow Marketing to the Next Level (2015)
I spent 25+ years in radio, switched careers in 2002 to the exhibit industry and used my writing and broadcasting skills to learn more about the industry, and created a blog in 2008 called TradeshowGuyBlog.
What is/are the story(ies) behind your book(s)?
Knowing that having a book is a great way to differentiate yourself from other exhibit sales and marketing people, I finally made myself do it in 2014/2015. I did it again in 2018 by compiling dozens of list posts from my blog. I sell some copies, but generally I use them as giveaways to potential clients.
