TradeshowGuy Monday Morning Coffee, October 29, 2018: Jeff Bajorek
What types of sales prospecting work in what industries? What are some good ideas to generate more sales for your funnel? Author and sales trainer Jeff Bajorek and I tackled…
Why Tradeshows Work – and Why They Don’t
When you think about it, there are several reasons why tradeshows work to reach new markets. And many reasons as to why they wouldn’t work for you. Let’s start with why…
Planning Your Tradeshow Booth: The Ultimate Checklist
This is a guest post by Marla Bracco. Preparing for a tradeshow takes time and effort, which you may already know if you’ve participated in a tradeshow in the past. That being…
TradeshowGuy Monday Morning Coffee, October 22, 2018: Joan Stewart
Publicity Expert Joan Stewart – known as the Publicity Hound – joins TradeshowGuy Tim Patterson to talk about how to get publicity at a tradeshow: before, during and after. Keep…
Determining Which Tradeshow Metrics to Track Based on Show Objectives
You’d be forgiven for thinking that the main goal of all tradeshow marketing is to grow your business, right? Yes, you’re right. But that’s a general and somewhat vague-sounding…
5 Ideas To Attract More Visitors To Your Tradeshow Booth
This is a guest post by Samuel J. Smith Many exhibitors crave ideas on how to attract more visitors to their tradeshow booth. They want an attraction that makes their booth…
TradeshowGuy Monday Morning Coffee, October 15, 2018: Chris Reimer
Chris Reimer is an author and entrepreneur which means we had a lot to chat about on this week’s edition of the TradeshowGuy Monday Morning Coffee. Our main two points of…
Infographic: 9 Creative Tradeshow Exhibit Ideas
This is a guest post by Joe Robinson. What’s the most memorable trade show exhibit you’ve ever seen? I can recall two recent ones at a marketing conference that really stand out….
How to be a Great Client
It doesn’t matter what industry you’re in, no doubt you’d like to have great clients. Wouldn’t we all? Which isn’t to say that any of my clients are not good clients – they are….
TradeshowGuy Monday Morning Coffee, October 8, 2018: Volunteerism
What do you get out of volunteerism? What is important to you, important enough that you would donate your time, energy and skill to an endeavor? This week’s TradeshowGuy Monday…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.