TradeshowGuy Monday Morning Coffee: Jan 23, 2017
On this week’s TradeshowGuy Monday Morning Coffee, I had a chance to sit down with Mike Duseberg or Magic Means Business: https://www.youtube.com/embed/KCP-5kvf4R4 Mike has put…
Five Mistakes You’re Making at the Tradeshow
More than two-thirds of exhibitors do not have a solid plan in place and end up making mistakes at the tradeshow as they exhibit. In fact, not having an organized, comprehensive…
What’s your Tradeshow Marketing Narrative?
We all have stories – narratives that we can use to let people know who we are and what we stand for. In the recent US presidential election, it was truly a battle of narratives….
TradeshowGuy Monday Morning Coffee: Jan 16, 2017
On this TradeshowGuy Monday Morning Coffee, I discuss the various tools I use to keep the business humming. Email marketing, CRM, devices, etc….
Preparing for your 2017 Tradeshow Schedule
Yes, it’s upon us – 2017 – have you planned your new year tradeshow schedule? Chances are you’re at least planning a few months into the new year, but have you detailed out the…
Tradeshows by the Numbers
Tradeshow numbers rattle around my brain. It’s just part of the scene, man. For instance, when someone asks how much exhibits costs, I whip out this factoid: industry averages…
TradeshowGuy Monday Morning Coffee: Jan 9, 2017
In this TradeshowGuy Monday Morning Coffee, we take a look at how graphics do a lot of work in your tradeshow exhibit. You can get on our notification list at…
Sell or Die Podcast: Are Tradeshows Even Worth it Any More?
As much as I love Jeffrey Gitomer’s sales training (along with books, speeches, podcasts and more), I wasn’t sure where he’d come down on the idea of using tradeshows as a way to…
Tradeshow Exhibit Design and Promotion Ideas: A Blog Wrap-Up
Hey, it’s time to do another wrap up of tradeshow exhibit design and promotion ideas. Let’s take a swing around the internet, shall we? First, we stop at FitSmallBusiness.com for…
TradeshowGuy Monday Morning Coffee: Jan 2, 2017
Welcome to 2017! Here’s the first TradeshowGuy Monday Morning Coffee from January 2, 2017. Technical misconnections aside, it’s a humble start to the now-weekly vlog. Subscribe…

About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say

“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”

Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.

Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.






